Leksta
BANT qualification

AI for sales teams: lead qualification and call monitoring

First response without a queue, lead scoring on your criteria and a full picture of your reps' conversations. People still make the deal decisions.

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Updated

  • Summary in your CRM
  • 100% of calls scored
  • Refusal reasons with quotes

How does AI help a sales team?

The AI responds to inbound leads right away, asks your questions about budget, timing and need, and scores the lead. A hot lead goes to a rep with a summary in Bitrix24 or amoCRM. Meanwhile speech analytics scores 100% of sales calls against a scorecard and shows refusal reasons with quotes.

  • 100%of calls scored by AIEvery recorded conversation is transcribed and checked against your scorecard; no sampling.

Qualification in every conversation

The AI checks the conversation against a qualification template such as BANT or MEDDIC and pulls dates, amounts and names into the record. The lead score and a short summary go to the CRM, so the rep knows what the customer wants before calling back.

  • BANT and MEDDIC templates or your own questions
  • Lead score in points and a hot, warm or cold label
  • Dates, amounts and names from the call into the record
  • Note and outcome in Bitrix24 or amoCRM
Call details page: audio player with per-speaker waveform, AI score, call info and tabs for transcript, AI analysis and manual review
Call record: qualification goals, quotes and a summary for the rep

Why customers say no

The stop-factors view collects refusal reasons and objections from every call: which objections came up, how often and whether the rep handled them. Every number links to a quote and the exact moment in the recording.

  • Refusal and objection reasons across all calls
  • Marked as handled, partly handled or not handled
  • Goal conversion by rep and by script
  • Ask a question across all calls in plain language
AI analyst: a question about calls over a period, answered with a summary and a table
“Which objections came up this week?” — an answer with links to calls

What the sales team gets

Fast first response

Calls and chats are handled right away, with no queue and no missed leads.

Qualification on your questions

The AI collects budget, timing and need and scores the lead.

Handoff to a rep

A hot lead goes to a person with the full conversation history.

Promises to customers

The AI finds a rep's promises in a call, such as “I'll send the contract today”, and flags overdue ones.

Team call monitoring

100% of reps' conversations scored against your checklist.

Coaching moments

Low-scoring moments by criterion, with a quote and a link to the recording.

Sales scenarios

Leads in the evening and at weekends

Problem. A lead waits until Monday and goes to a competitor.

What the AI does. The AI replies in chat right away and asks the qualifying questions.

Outcome. Reps start the day with a list of qualified leads and their summaries.

Reps do not update the CRM

Problem. After the call the record has no budget and no next step.

What the AI does. Summary, lead score and extracted fields are written to the CRM automatically.

Outcome. Managers see the pipeline based on what was actually said.

Onboarding new reps

Problem. The manager has no time to listen to new hires' calls.

What the AI does. Scorecards and coaching moments with quotes.

Outcome. Call reviews focus on specific moments, not impressions.

How to run a pilot

The pilot runs on the real lead flow of one product line.

  1. Define qualification

    Questions, hot-lead criteria and handoff rules.

  2. Connect CRM and channels

    Bitrix24 or amoCRM, your PBX, the website widget and messengers.

  3. Set up the team scorecard

    Criteria for scoring reps' calls and conversation goals.

  4. Run on live leads

    Track the share of leads handled and handed off and the quality of summaries.

Connects to your telephony and CRM

  • A1 VATS
  • Asterisk · pilot
  • FreeSWITCH
  • SIP trunk
  • Bitrix24
  • amoCRM
  • 1C · pilot
  • Webhooks and n8n
A1 VATS
Calls, recordings and transcripts from your PBX.
Asterisk
Connects to your existing PBX over SIP without a number change. Ready-made config, validated in a pilot.
FreeSWITCH
Outbound campaigns and inbound calls.
SIP trunk
Runs on your number and your carrier.
Bitrix24
Call outcome and summary land in the record timeline.
amoCRM
Call results written to amoCRM.
1C
A “Phone call” document in 1C. Pilot on a test database.
Webhooks and n8n
Call and chat events flow into your systems.

Sales team FAQ

Will AI replace sales reps?

No. The AI handles first contact and leaves hot leads and negotiations to people. Reps close the deals.

How fast does the AI respond to a lead?

Right after the message or call, with no queue. At night and at weekends the rules your admin sets apply.

What does the AI ask when qualifying?

Whatever you configure: budget, timing, need, decision maker. BANT and MEDDIC templates are included.

Where does lead data go?

To Bitrix24 or amoCRM as a note, score and call outcome. Other systems connect through webhooks or n8n.

Does the AI look up the customer in the CRM before the call?

No. The result is written to the CRM after the conversation, and the call is linked to the contact by phone number.

Can we score our reps' calls?

Yes. Speech analytics scores every recorded call against your checklist and shows refusal reasons with quotes.

Is the rep's mood analysed?

No. Sentiment is measured for the customer only. The system does not assess employees' emotions.

Start a pilot for your sales team

We will demo lead qualification and a report on your reps' calls.

Request a demo